Understanding LeadTruffle Plan Limits and How Leads Are Counted
Overview
LeadTruffle pricing plans include monthly lead processing limits. This article explains how leads are counted, what happens when you exceed your plan's limits, and which features are tied to each subscription tier.
Plan Tiers & Lead Limits (as of December 2025)
- Essential Plan: Up to 150 leads/month
- Growth Plan: Up to 300 leads/month
- Scale Plan: Up to 500 leads/month
- Enterprise: custom lead limits
What Counts as a Lead?
A lead is defined as a unique interaction via website widget or phone call.
- One person submitting the widget multiple times = 1 lead
- Two different people submitting the widget = 2 leads
- One person calling and later submitting the widget = 1 lead
- One person interacting with the AI via Yelp = 1 lead
Leads are counted per unique individual, not per interaction.
Lead Cap & Grace Buffer
Each plan includes a 150% buffer before lead processing stops:
- Essential Plan: Up to 225 leads/month
- Growth Plan: Up to 450 leads/month
- Scale Plan: Up to 750 leads/month
Once the cap is hit:
- The lead's name and phone number will still be logged
- No SMS or Email replies will be sent to that lead
Spam Detection & Filtering
To maintain lead quality:
- IP-based spam filtering (blocks non-US traffic)
- Repeat submission detection
- Manual block tools - available in your dashboard
- Phone-side spam filtering features are in development
For more on your current usage or to upgrade your plan, visit your LeadTruffle Dashboard. Need help? Email [email protected] or message us via the chat bubble in-app.
Updated on: 02/04/2026
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